We are so much more than a promotional products company. We have an incredible team of talented, hard-working people that make this company the powerhouse it is.
Our people make the difference
Marketers at heart, Black Rock Branding has created a fast, friendly, one-stop shop for marketing professionals using the brand-centric approach of an agency, customer service that reflects our southern roots plus top-notch e-commerce technology.
From the initial brand strategy to final delivery, we are determined to be a resource you can trust. Our approach to branding is not fancy or earth shattering. We just care about people and listen. When you reach your goals, then we’ve done our jobs well. We would love the chance to work with you.
Our people make the difference
We are so much more than a promotional products company. We have an incredible team of talented, hard-working people that make this company the powerhouse it is.
Marketers at heart, Black Rock Branding has created a fast, friendly, one-stop shop for marketing professionals using the brand-centric approach of an agency, customer service that reflects our southern roots plus top-notch e-commerce technology.
From the initial brand strategy to final delivery, we are determined to be a resource you can trust. Our approach to branding is not fancy or earth shattering. We just care about people and listen. When you reach your goals, then we’ve done our jobs well. We would love the chance to work with you.
President – joey@goblackrock.com
Our fearless leader is no stranger to hard work. After growing up on the farm and playing college baseball, he worked for largest outdoor power equipment distributor in the Southeast. When that company was sold, he continued his sales trajectory and found himself immersed in the promotional products industry. He started his own company in 2010 and Black Rock Branding has been growing and changing the world ever since.
Favorite way to give back: Tunnel to Towers or Wounded Warrior
First choice for entertainment: Live Concerts, big Widespread Panic and Outlaw Country fan… Yeah, those two hardly ever go together.
Favorite quote: “There is no formula for success except perhaps an unconditional acceptance for life and what it brings” – Arthur Rubinstein
Liz knew I always loved this quote and she had it engraved on a stone plaque and put in my first office in the garage… “If you can swallow this, the world is yours!”
Director of Operations – sandra@goblackrock.com
Sandra came to Black Rock Branding with a background banking, finance and the sign industry and keeps us all on track. Her greatest achievement is having a loving family and a great job with the best promo company!
Favorite quote: “If one dream should fall and break into a thousand pieces, never
be afraid to pick one of those pieces up and begin again.”
How she gives back: Prevention of cruelty to animals and American Cancer Society
Pet Peeves: People who seriously think they are a BIG DEAL when they are NOT,
Chewing with your mouth open, dishes in the sink, double dipping.
First Choice for Entertainment: Lifetime movies, gardening, shopping, home decoration
Philosophy for life: Do not allow others to try to change you. We are free to live
our life as we want. The demands and wishes of others do not control our life.
Sales Team Lead – brandon@goblackrock.com
His title is deceiving – Brandon does way more than lead our sales rock stars. He also leads the development and implementation of our clients’ Anchor Stores and works with some our largest clients on their most challenging projects. Alabama born, he made his way to Texas as soon as he could. He and his wife, Steffi, served as pastors for several years before moving to South Carolina to work for Black Rock and start a church.
Superpower: Smoking Meats and Playing Drums
Favorite quote: “Pure gold put in the fire comes out of it proved pure; genuine faith put through this suffering comes out proved genuine.”
First choice for entertainment: Literally any movie! I’m a walking IMDB encyclopedia.
Philosophy for life: You don’t have to believe to belong!
Personal Catch phrase: “’Preciate your Ministry!”
Art Director – patrick@goblackrock.com
After growing up in construction, he ventured out and obtained a degree in Commercial art, Photography and Video Production. He is a 30 year veteran of the ad specialty industry. He’s designed so many items, the chances are good that you have received something he’s made. It’s not just branding products that he’s handy with, though. He built his house with his own hands, along with several antique cars.
Pet Peeves: Arrogance combined with stupidity. I can tolerate self confident boasting and I can tolerate idiots, but not a combination of the two.
Go-to entertainment: cards and cocktails with my lovely wife and science fiction films
Philosophy for life: Love God and do as you please, for your love of God will be born out in your actions.
Personal Catch phrase: Expect Nothing Less
Customer Support Manager – annie@goblackrock.com
With a degree Business Administration, Annie started out in Human Resources, but now she uses her problem-solving super power to make things happen for our clients. Loved equally by our clients and our vendors, she works hard to make Black Rock Branding the reliable, effective partner that our clients need. She bought a house at 24, and her dream car by 27.
Favorite quote: “Would I rather be feared or loved? Easy. Both. I want people to be afraid of how much they love me.” – Michael Scott
Favorite ways to give back: American Cancer Society, Wounded Warrior Project, The Humane Society
Pet Peeves: Line cutters, Misspelling my name, When people are late or make me run late because I’m waiting for them.
Philosophy for life: Appreciating the simpler things is a quicker route to happiness
Personal Catch phrase: Okie Dokie
Brand Marketing Specialist – tiffany@goblackrock.com
Tiffany was a rock star in diagnostic testing sales before she came to Black Rock Branding, but we like to think we’re more fun than those other places. She is super smart, helpful and looks for the best in every situation. She is always willing to go the extra mile for her clients. Not only is she great at her job, we absolutely love having her around.
Favorite quote: “A ship is safe in the harbor, but that’s not what ships were built
for.”
Pet Peeves: Double-dipping, Drivers not staying within their lane lines
First Choice for Entertainment: Movies and family bike rides
Philosophy for life: As “Mama Doc” (my grandmother) said, “Just be nice.”
Ecommerce / Marketing – katie@goblackrock.com
This Florida girl worked as a social media specialist in college and worked for realtor after moving to South Carolina. Katie brings some mad video and photography skills, as well as offers support to our clients’ online stores. With her degree in digital communications, Katie takes care of all our marketing needs.
Favorite quote: “Love her but leave her wild.” – Atticus
First Choice for Entertainment: Movies!
Thread Boss – Al@goblackrock.com
Al joins us as our manager of all things embroidery. After a distinguished career in forensics, he is happy to leave behind chains of evidence for spools of thread. His meticulous nature and incredible attention to detail translates to beautifully decorated promotional items for our clients.
Favorite quote: “If plan A didn’t work. The alphabet has 25 more letters!”
Important Causes – Blue Line Project, Wounded Warrior, Pet Rescue, Til Valhalla Project, SCLEAP, Support One
Pet Peeves – chewing with mouth open, disrespect, and being talked down to.
Philosophy for life – Life is like a camera. Focus on what’s important. Capture the good times. Develop from the negatives, and if things don’t work out take another shot.
Favorite Promo Item -My favorite promo item is the whiskey glasses. With their rigid looking bottom and clear glass, it makes any company’s logo or graphic standout above the rest. Plus they are a pleasure to sip from.
Decorating Specialist – logan@goblackrock.com
Before joining the BRB family Logan was working at Machine Engines in Johnston, SC. Now, she uses her creative skills and attention to detail in our embroidery & heat press room.
Favorite Quote: “Sometimes you will never know the value of a moment until it becomes a memory. ” – Dr.Seuss.
Pet Peeve: My biggest pet peeve is when my boyfriend puts papers on the dash of his truck and all I can see is the reflection of the paper in the windshield.
Philosophy for life: Spend as much time with your loved ones as you can.
Personal Catch Phrase: The Bomb Dot Com!
E-stores Specialist – caitlin@goblackrock.com
Caitlin used to be in the Navy and now she uses her digital skills building online stores for some of our biggest clients. Caitlin is one of the most honest people you will ever meet and we are beyond excited to have her on the BRB team.
Favorite Quote: “Some people are like leaves on a tree…Some people are like a branch on that tree..But if you find two or three people in your life that’s like the roots at the bottom of that tree, you are blessed because they’re the kind of people who ain’t going nowhere.”
Describe yourself in three words: Ambivert, zoophilist, honest
Sales Star – jason@goblackrock.com
Jason worked his way through the Telecom/Technology industry in the late 90’s. He made the jump into sales in 2008 “What excited me about sales was that I loved working with my clients to solve problems. I always felt like I was an extension of their business, and loved making things better/easier/more efficient for them via technology. Very quickly I realized that sales was what I enjoyed the most in my career. ”
Favorite Hobbies: “My hobbies include anything sports with my kids…Baseball, football, coaching/watching/leading/
Favorite Quotes:
1. “Swing hard, in case you HIT it” Dan Marino, Yogi Berra and many others
2. “Do or do NOT, there is NO try” Yoda
3. “I can’t even look you in the eyes right now. Your voice is like a combination of Fergie and Jesus” Dale Doback-Stepbrothers (BEST movie ever)
Sales Superstar – kathryn@goblackrock.com
Our newest addition is Kathryn, A.K.A Kat. She grew up in Lexington, SC and moved here when she was two from Abilene, Texas. Kathryn is new to the sales world but is positive and open to growing her understanding of promotional products. We look forward to seeing her thrive on the BRB team!
Favorite Hobbies: Worship leader, Singing, working out, and MAKEUP.
Favorite Food: Pickles (dill NEVER sweet.)
Favorite Quote: “Just keep swimming..just keep swimming…” – Dory
Brand Specialist – steffi@goblackrock.com
Steffi has chosen to follow her husband into the sales world. She is a very dedicated and organized individual and brings a lot of creativity to the Black Rock Branding team. We are happy to have the best branding duo, Brandon and Steffi.
Favorite Quote: “People say nothing is impossible, but I do nothing every day.” -Winnie the Pooh
Fun Fact: I listen to instrumental jazz music every morning and evening – It keeps my mind clear and calm.
